PEOPLE CONNECTED WITH TRAVELLING AND TECHNOLOGY:
We can observe that the world is moving very fast, from advancements to developments, everything is changing very quickly, and so the world tourism estimates. A report by the World Tourism Organization states that by 2030 a global population of 8.5 billion people will take approximately 2 billion international trips. Covid_19 (the pandemic) has brought a big change in everyone’s life. For the sake of mental relief, people are travelling more than ever as their frustration level is high due to work from home and continuous lockdowns. These reasons have resulted in constant transformation of industry in order to enhance itself in numerous ways from technology to sustainability.
However, technologies are bringing a change in the ways we travel, the mobility options and transportation. We are fortunate enough as travelling has been made a lot faster and quick due to online dealings. We are one click away from booking our next destination by surfing all the places we want to travel, choosing the best time to plan our tour (keeping in view the weather conditions) and making pre-arrangements (e.g. comfortable accommodations) for ourselves before we reach there. This helps us in a successful trip without facing any casualty during our trip. Therefore, technology has forever made it easier the way people travel either for business or pleasure. AI, smartphones, electronic payments etc. have, for better and worse, affected travel in numerous ways.
THE WAY TECHNOLOGY HAS CHANGED PEOPLE’S PERSPECTIVE OF TRAVELLING:
- Nowadays, modern clients expect immediate assistance without any delays.
- People expect high level travel experience when interacting with travelling brands and are ready to invest as much as they can upon offered travelling plans.
- They respond positively to personalised content and services hoping for a secure travelling plan.
Technology is the one that could be blamed for higher demands of travellers and various changes in travel patterns from the past few years.
SIGNIFICANT TECHNOLOGICAL CHANGES IN TRAVELLING:
Here are some of the major technological changes that have positively affected the way we travel:
- Technology has made travelling less time consuming (as there is no need to wait for bookings, simply a click can do all) and more environmentally friendly.
- Thanks to technology that has changed our packing routines and has saved us a lot of space as it is all about trying to squeeze the most functions into one tiny gadget. For example: iPod. There is no longer need of an iPod to listen to music unless you have a Spotify or iTunes account which could assist us in streaming music all the way. For the bookworms, technology has made it easier to not to worry about putting various books in suitcases, taking so much space as they can easily read books of their choice through Amazon Kindles or Kobo (e-readers).
- Due to technology, travelling can become a lot eco-friendlier. Previously, there was a need to print the airline ticket, boarding pass or hotel reservation which requires too much of our busy time and to stay in line for hours to get a ticket. Online reservations, mobile check-ins and e-tickets have helped us save large amounts of paper and not worry about carrying numerous documents around every time.
- Technology has neglected language barriers as previously there was a need to carry phrasebooks in the language of the place we were going to travel. Moreover, nowadays, even a smartphone can help us in dealing with new languages by using apps like Google Translate or iTranslate. Plus point, Google’s Translate app enables you to use your smartphone camera to translate signs or menus in real time. Moreover, you can learn a new language for free by apps like Memris, Noon Academy, Babbel, Quizlet, TripLingo etc.
- Chatbots are the most common travel companion. They make it easier for many hotels and flight companies to offer messaging options to their customers. They either provide messaging options by giving the ability to text travellers through their own apps or establishing messaging channels like Facebook Messenger or WhatsApp. But chatbots are becoming huge assets to this industry. It offers a person to interact with either artificial intelligence or humans through a chat interface. We can take an example of HiJiffy (a chat box) that connects guests with hotel’s staff through Facebook Messenger. AI helps the chatbot to answer the FAQ in no time. Furthermore, it helps users to check rates and make the booking directly on Messenger. If the bot can’t answer the user’s question, it will hand it off to a human agent. Such products bring revolutions by empowering hotels with an excellent and efficient tool that can provide required services to the guests at the moment.
- Technology has given us unique experiences being a traveller. However, modern travellers, especially Millennials, are always looking forward to unique and customised experiences which are made possible through technological advancements. This has brought their expectations to extremely high levels.
- The Internet of Things (IoT) will bring major updates to the tourism industry. This includes integrating sensors connected to the Internet inside items like suitcases, cars, buildings etc. There are also suitcases that have devices that help users anytime to use their cell phones to follow where their suitcase is. This prevents lost baggage at the airport or other public places.
- Samsung Pay, Apple Pay or Google Wallet have made travelling so much easier with electronic payments. Providing maximum convenience i.e. you don’t have to carry a lot of cash or credit cards with you. You don’t even have to stay in the long queues for ATM withdrawals. This lowers the risk of loss of cash and you don’t have to worry about changing cards or fraud.
We can clearly observe that Chat bots, blogs, niche websites, apps and services have opened a door for those who love to travel as they can then achieve their travelling goals easily without hurdles. Blockchain technology is in its initial stages, but in future it will change many industries in comprehensive ways.